We are an innovative startup born in Florence in 2019 thanks to a crowdfunding campaign.
To make our sneakers we mainly use 4 types of materials derived from by-products of agricultural or industrial activities:
Each component of the shoe is made from materials low environmental impact, starting from the upper, sole, laces, lining and label, up to the box that contains the sneakers and the envelope we use for packaging:
In recent years, the amount of agri-food waste used to make sustainable products has gone from 0 to over 30 tons per month.
A great resource used to produce, for example, the "paper" used for handkerchiefs and kitchen rolls, and the material we use for our sneakers.
The pineapple industry produces around 40.000 tons of leaves every year, and being considered a waste material they are usually left to rot or burn.
Today it is possible to recover them to create a biodegradable material e cruelty free. With 480 leaves (16 pineapple plants) it is possible to obtain 1 square meter of material.
Over 7 million tons of marc are discarded every year by the wine sector, an unacceptable waste
Stalks, skins and grape seeds are part of the "marc", the residue of the grape juice extraction process. Today we see them in the form of strong and flexible material.
310 million new plastics are produced and placed on the market every year, and only 9% of this is recycled
This is why we have chosen to use recycled plastic for some components of our sneakers, such as the laces, the label, and the ribbon. The sole is also made up of 30% recycled rubber.
To define a "sustainable" material it is necessary that it has textile certifications guaranteeing this appellation, which is why we have chosen only certified materials.
ID.EIGHT it does not use materials of animal origin and is therefore classified VVV +, the best level of the ethical rating Animal Free Fashion designed by LAV
We use recycled and recyclable cardboard for packaging. The envelopes used for shipments consist of bioplastic and compostable in the separate waste collection.
Inside the package you will also find one seed bomb covered with earth and clay: to plant in a pot, or to throw in a gray area of your city.
We have chosen GLS as an express courier as it has ISO-14001 environmental certification.
GLS launched the initiative ThinkGreen: use of bicycles and electric vehicles for the last mile and LNG (gas / methane) line vehicles for long distances.
ID.EIGHT MADE IN ITALY CRUELTY FREE SUSTAINABLE
The sneakers ID.EIGHT they are assembled in a small family-run company in the Marche region, and the production process, despite being semi-industrial, requires great manual work and years of experience.
All materials come from Italian suppliers, except Piñatex, made in the Philippines and finished in Italy.
The sneakers ID.EIGHT are made with 100% materials cruelty free.
The exclusion of materials of animal origin, in favor of other more ethical and sustainable ones, is part of our concept of "sustainable fashion" and the brand identity of ID.EIGHT
ID stands for Identity and EIGHT embodies the infinite, the ability to regenerate and therefore eco-sustainability. ID.EIGHT is the project of eco-sustainable sneakers, made with food industry waste and recycled materials. The goal is to launch a low environmental impact footwear on the market, made in Italy, made with innovative and eco-sustainable materials, unisex, with a refined design that recalls the 90s