Born from the magical meeting of Dong Seon Lee and Giuliana Borzillo, Id.Eight is much more than a brand: it is a dream brought to life in every pair of sneakers.
He, a minimalist creative from the most authentic Seoul, and she, passionate about sustainability and cutting-edge marketing, met in 2017 during a footwear trade fair and immediately realized they shared a single vision.
After significant studies and careers – Dong between Korea and Germany, Giuliana between Naples and Florence – they decided to join their forces (and their hearts) to give shoes a new soul and a 90s look.
Every model tells the story of their complementarity: Dong's innovative design and Giuliana's ethics, combined to create a style without compromise.
Our mission is to create high-quality sneakers, made with recycled materials and biomaterials, which are materials partially of plant origin such as Uppeal, BioVeg, and Vegea.
These sneakers, produced in Portugal, are designed to combine comfort and style without gender distinctions, inspired by the essential lines of the 90s.
